Venue:The Salon, Level 1
Date: WED 26 JAN, 7 pm
The street food culture in Singapore started with humble beginnings in the 19th century as a means to provide cheap and basic food items to the labourers and migrant workers. From road side stalls to high-end restaurants and even integrated resorts, street food has since evolved to an iconic product for the tourist market, complete with its unique packaging, brand positioning and even celebrity status in Singapore. In this talk, Vincent Gabriel will explore the cultural and social landscape that supports this consumerist trend of hawker fare and discuss how this trend offers opportunities yet poses threats to the culture of street food in Singapore.
Vincent Gabriel is a business consultant, trainer and author of many books. Among his best sellers are Success in the Food Business and various management books, including his latest book, Success in the Training Business. Vincent was interviewed by the National Archives of Singapore to recount his experience and memories of Singapore’s hawker scene in the 1950s, and this slice of oral history is being featured in the Food Gallery at the National Museum of Singapore.
Lecture participants will receive a free copy of Vincent’s book, Success in the Food Business. Collection of the book is strictly for attendees who are registered and confirmed and will be on the actual day after the talk at the National Museum of Singapore
To register, please email email@example.com with your name and contact details.